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Fact check

Is it true: Cambridge Analytica?

Confirmed88% confidence

Yes — this is confirmed.

The core facts are public and court-admitted. Aleksandr Kogan's "thisisyourdigitallife" Facebook app scraped data on quiz-takers and their friends without consent; Cambridge Analytica used the data for voter targeting; Facebook was sanctioned by the FTC and ICO; Cambridge Analytica closed in 2018. Disputed questions remain around (a) the actual causal effect on election outcomes (academic consensus: modest, not decisive) and (b) the full extent of ties to Russian actors.

The claim

A UK-based political consulting firm that harvested Facebook data of up to 87 million users through a personality quiz app, then used the data for psychographic targeting on behalf of the Trump 2016 c

Key evidence

Facebook app scraped up to 87M profiles

Actual electoral impact was limited

Read the full evidence file

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